Project Management for the Unofficial Project Manager is a very good example of a book that communicates with its target audience really well. However, it’s also the kind of book that people outside of its target audience
will might not appreciate.
So, who is the target audience of this book?
Clearly laid out in its title, this book is for informal project managers and newbies to the field. The book offers a big picture view of project management, so it tends to be very basic. And this is good. If the book became too technical, readers would be intimidated by it. The idea is it’s a great starting point for anyone curious about the topic. For more detail, readers can look into more technical material.
One thing I appreciated was that the authors of the book do not come off as condescending. (Since I read with feeling, I always pay attention to the tone of the writing.) Their overall writing style (and content) is very approachable, which makes for an easy and informative read.
I would definitely recommend this to anyone who belongs to the target audience.